Blog List

Blog Image

Freelancers: sell a single-use service to start the relationship

The secret to attracting long-term clients as a freelancer might be to start small. Provide a straightforward, one-time service rather …

2025-07-08

use service
Blog Image

Customers come to the clearest, not the closest

Clarity is more important than closeness in the hyperconnected world of today. Despite having too many options, customers tend to …

2025-07-08

the clearest
Blog Image

Turn my customer journey into a reusable system

It's time to create more intelligently if every new client feels like they have to start from scratch. Creating a …

2025-07-07

customer journey
Blog Image

Launch a ‘fast decision’ service — low cost, fast result, instant trust

Consumers in today's digital age need speed and clarity. By providing a prompt, cost-effective solution with a certain result, a …

2025-07-07

fast decision
Blog Image

Keep your customers by keeping decisions simple

Making every choice simple is frequently more effective in retaining customers than loyalty schemes or incessant reminders. Customers are more …

2025-07-07

decisions simple
Blog Image

Help people say yes without needing to ask someone else

Potential buyers frequently delay because they want to get a second perspective. Perhaps they are simply overwhelmed, or perhaps they …

2025-07-07

Help people
Blog Image

Make your service the fastest decision your customer makes today

Customers frequently select the option that is the most obvious rather than the best one. Decision speed is more important …

2025-07-07

fastest decision
Blog Image

Make staying easier than switching

Reducing friction is just as important to customer loyalty as providing excellent service. Customers are less likely to search elsewhere …

2025-07-05

Make staying

Get the app now!

Register Now